A fireplace erupted on the Tiffany & Co. flagship retailer in New York Metropolis on Thursday, June 29.
The flames have been reported slightly after 9 a.m. ET with firefighters rapidly responding to the fifth Avenue scene, Related Press reported. Officers with FDNY found that the smoke was brought on by an underground electrical fireplace, per CBS Information, and authorities have been capable of put out the blaze by 12 p.m.
The fireplace didn’t unfold past the basement of the shop and solely two individuals suffered minor accidents, Deputy Hearth Chief Joseph Carlsen informed AP.
Many onlookers shared movies of the incident by way of Twitter, exhibiting fumes popping out of the underside of the constructing.
The sudden emergency comes after Tiffany & Co. reopened the placement with a celebrity-filled soirée earlier this yr. The long-lasting retailer unveiled a reimagined model of its beloved store — The Landmark — on April 27. The brand new chapter kicked off with an A-list crimson carpet that was graced by Blake Energetic, Michael B. Jordan, Katy Perry, Florence Pugh and extra.

Blake Energetic, Michael B. Jordan, Florence Pugh Shutterstock(3)
The shop had been closed since 2019 for the renovation, which value about $500 million, CNN reported.
Forward of the grand reopening, the corporate teased, “The legendary Tiffany & Co. on the nook of 57th road and fifth Avenue is reworked into a brand new world of wonders. Introducing The Landmark: a celebration of the extraordinary, the place unimaginable feats of expertise come to life and the world’ most lovely jewellery are revealed.
Tiffany & Co. was based within the Huge Apple in 1837 by Charles Lewis Tiffany and has since opened 300 retail shops worldwide.
In August 2021, the posh label made headlines for its marketing campaign starring Beyoncé and Jay-Z. Within the advert, the “Single Girls” singer, 41, channeled Audrey Hepburn from the beloved movie Breakfast at Tiffany’s.
Beyoncé was lined in dazzling gems all through the advert, together with the Tiffany Diamond, which weighs 128.54 carats and has 82 sides.
The piece, which was initially mined in 1877, has by no means been featured in an official marketing campaign and has solely been worn a complete of three different occasions. The yellow stone was donned by the spouse of an American diplomat Mary Whitehouse, Woman Gaga, who rocked the piece on the 2019 Oscars, and, after all, Hepburn. Beyoncé was the primary Black lady to put on the stone.
