Drinkers of the popular carbonated drink LaCroix might be upset after this news. A lawsuit is being brought against their beloved drink for misleading labeling.
The lawsuit filed against LaCroix's parent company alleges the sparkling water, which is proudly advertised as "all natural," actually includes synthetic ingredients, reported USA Today.
One of those ingredients is used in cockroach insecticide. There are also other artificial ingredients.
Law firm Beaumont Costales filed the suit on behalf of customer Lenora Rice. The law firm claims that testing revealed the synthetic ingredients, and they say LaCroix makers are aware of the alleged unnatural ingredients.
The lawsuit states: "LaCroix in fact contains ingredients that have been identified by the Food and Drug Administration as synthetic. These chemicals include limonene, which can cause kidney toxicity and tumors; linalool propionate, which is used to treat cancer; and linalool, which is used in cockroach insecticide."
LaCroix denies the allegations. They stand behind the labeling of their popular product, saying that the essences in their drinks are 100 percent natural.
"The United States Food and Drug Administration (FDA) considers “natural” on a food label to be truthful and non-misleading when 'nothing artificial or synthetic (including all color additives regardless of source) has been included in, or has been added,'” the company said in a statement earlier this week.
If this is true, will you continue to drink LaCroix? Let us know in the comments. In other health news, the FDA has recalled millions of pounds of beef due to potentially deadly contamination.