IKEA is perhaps best known for its affordable furniture. But it seems that the Swedish company is expanding into other areas, such as real estate.
The apartment, which is fully furnished, was designed by a Scandinavian conglomerate and costs 99 yen ($0.86) a month.
The home measures 10m2 (107ft) and features IKEA signature furnishings and accessories.
IKEA Japan hopes to teach consumers how to maximize the use of vertical space with its “Tiny Homes” campaign, and their decor encapsulates this idea. They suggested looking at the room as a “three-dimensional space” as it opens up “new possibilities” in tiny rooms.
“During the pandemic, consumers are spending more and more time at home,” IKEA said in a news release. “Urban consumers in their twenties and thirties, in particular, are increasingly stressed by the small space of their rooms. IKEA offers them the opportunity to experience affordable refreshment and solutions for better home living in a fun and inspiring way.”
IKEA provided furniture that would allow for small living spaces in the apartment. The VALLENTUNA sofa converts into a bed and the IVAR shelving unit fits into the space.
These shelves were paired with the MUDDUS, a multi-functional drop-leaf table that’s perfect for folks working from home.
IKEA has also decked out the apartment with accessories like the SYMFONISK speaker lamp and the TRÅDFRI, which allows you to connect smart IKEA products and control them with the IKEA smart home app through a smartphone or tablet.
IKEA designed the apartment to emphasize vertical space, so they installed a narrow ladder leading to the mezzanine bedroom. IKEA included a minimalist bedding set, several potted plants and a statement piece of artwork in the lofted sleeping area.
The apartment also includes a compact wardrobe and a kitchenette. It also has a full bathroom and a washing machine.
Only one unit of this tiny dwelling is available, and aspiring tenants—who must be over 20 years old—must create an IKEA Family profile to sign up. The company opened accepting applications on November 24, and closed it down on December 3.
The apartment will be rented out with a lease until January 15, 2023, so it’s ideal for people looking for a short-term arrangement. Tenants will be responsible to pay their own utility bills.
Tokyo is home just over 14,000,000 people, making it one the most populated cities in the globe. Micro-apartments in Tokyo are not a new concept.
The Shinjuku district, located on the city’s east side, is a bustling location known for its nightlife attractions. It is home to approximately 346,000 people.
IKEA is promoting the tiny home with the help of Blåhaj, its iconic shark real estate agent, who features in a series of promotional videos posted on YouTube. In the clips, Blåhaj presents his vision for the tiny apartment with the help of an IKEA Interior Design Team member.
On top of his real estate duties, Blåhaj is also a famous stuffed shark toy that you can purchase at IKEA stores worldwide.
Watch the video below to see inside this tiny, chic apartment.
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