From farm girl, to fashion icon! Gigi Hadid is no stranger to the big city, but her family’s Pennsylvania ranch holds a special place in her heart.
As a tribute to her farming roots, the 27-year-old supermodel has unveiled a swimwear collection with the celeb-loved swimwear label Frankies Bikinis, entitled “Americana.”
Swimwear and loungewear can be found in a variety of soft colors, delicate prints, and feminine silhouettes. There’s no shortage of bows, ruffles, plaid and toile.
The best part? A baby and momma Deer design is one of the most striking prints in the collection. It’s meant to symbolize the joy that Hadid’s daughter Khai, 2, has brought into her life since she and Zayn MalikThe baby was welcomed into the world in September 2020.
Hadid and her child are both already big fans of this brand. The mother-daughter pair was photographed last June in Frankies Bikinis suits with custom green gingham print Frankies Bikinis.
For some background, the brand was founded by Hadid’s longtime friend Francesca Aiello in 2012. The pair grew up together in Malibu and have been each other’s biggest cheerleaders through the years as they pursued their dreams in fashion.
“Gigi is someone that is so special and so inspiring to me,” said the founder and creative director in a statement shared with Us Weekly’s Stylish. “She is creative, hard working, kind and loving, and combining those incredible personality traits with our deep-rooted friendship is what really made this collection not only fun to create together but also to shoot together.”
They even recruited another childhood best friend — Alana O’Herlihy — to shoot the campaign imagery. The duo modeled the seductive swimsuit styles on a farm, an interesting change from the red carpet.
“We designed this collection with so much love and I believe that really shines through in the details within the fabrics, prints, and styles we chose to use,” said Hadid.
“Both Frank and I have very social lives but also are big homebodies, and the collection really embodies that side of us,” she continued.
The collection will include a staggering 98 pieces and will be available in two drops: one on May 11th and one on June 2.
Keep scrolling for a collection preview — and click here to sign up for early access.