For seven years, Starbucks has been the favorite restaurant of America’s upper-income teenagers, crushing its competition in how well it could entice young Millennials with disposable incomes.
But now, according to Business Insider, they lost that top spot this year to Chick-fil-A — known for its fast, friendly service and scrumptious chicken sandwiches.
Chick-fil-A’s dominance is especially notable because it has only around 2,000 locations compared to Starbuck’s more than 11,000 locations. Plus, Chick-fil-A remains closed on Sunday.
Ironically, Starbucks has been hit by a number of boycotts by conservatives after they took public liberal stances, but the company blames long lines and slow service for its declining sales.
Ironically, Chick-fil-A has also been in the midst of a long-time boycott by liberals upset by Chick-fil-A CEO Dan T. Cathy’s personal — not the company’s — conservative Christian beliefs about same-sex marriage.
Despite the boycott — or because of it — Chick-fil-A’s sales went up 14 percent that year, according to the Atlanta Journal-Constitution.
The Chick-fil-A brand continues to remain popular with teens despite the anti-gay image that’s been attached to it by some on the left.
Beneath Starbuck’s second-place spot in teen popularity is Chipotle, Buffalo Wild Wings, and Panera, in that order.
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